Skip to content
miles_adam_watercolor

Our Story

Reflekta is built on timeless human values. Founded by lifelong friends Adam Drake and Miles Spencer in 2025 , it began with a simple wish, one more conversation with someone they loved.

As AI evolved, that wish became a vision. Reflekta was created to preserve voices, stories, and wisdom, making intergenerational conversations possible long after moments pass.

More than a product, Reflekta is a mission to keep families connected across generations, reminding us that no story truly ends when it’s remembered well.

Our Mission

Reflekta exists to help people preserve, share, and celebrate the stories that shape who we are.

We build ethical, human centered technology that captures memory, voice, and lived experience so families and communities can stay connected across generations, with empathy, dignity, and care at the center of everything we do.

deck_r
xN6tJjT0lFNvjDRVULORYCAdWJU

Our Vision

We envision a world where technology strengthens human connection, not replaces it, and where every life story is honored, protected, and shared with care across generations.

Reflekta's Core Values

Human First

We prioritize empathy, dignity, and emotional depth in every experience. Our technology exists to celebrate lives, preserve legacies, and connect people, not to replace them.

Ethical By Design

Privacy, transparency, and consent are foundational. We are committed to building trust through clear guardrails, responsible AI use, and ethical stewardship of personal memory.

Timeless Innovation

We blend technology with timeless design so that our products feel both futuristic and deeply human.

Connected Legacy

Memories are meant to be shared. We create tools that make it easy for loved ones to engage, remember, and celebrate together, across generations.

Meet the Reflekta Creators

echowood_minimalist_watercolor_of_this_man_happy_casual_clothin_e3bd1ccf-5e8b-4c1e-b508-da348cef6c77
Co-Founder

Adam Drake

Adam is a writer, creative strategist, and voice actor with a career spanning television and advertising. A former television writer and essayist for the National Lampoon, he later served as a creative director, most notably creating Pepsi’s 2019 Super Bowl commercial, “Is Pepsi OK?”, which grew into a year-long national campaign. His work is known for seamlessly blending humor and creativity to leave a lasting impact on audiences.

He has directed television and radio commercials, helped develop numerous television shows, and was an Emmy-nominated member of The Late Show with David Letterman.

He holds a BS in English and Communication from the University of Miami, where he was a four-year member of the varsity men’s rowing team.

Outside of work, he enjoys skiing, reading, cycling, running, creating watercolors, and spending time with his wife, two children, and his Rhodesian Ridgeback puppy, Poppy.

Learn more about Adam
miles_watercolor_large
Co-founder

Miles Spencer

Miles is a curious Pittsburgh native who asked a lot of questions and wandered a long way from home. He has spent 30 years mentoring tech founders and 11 years learning the remarkably similar job of being a father.

His career includes helping create more than 1,100 jobs through founding, financing, building, and exiting three digital media companies. Earlier roles include serving as a Venture Principal at Capital Express (Register.com), hosting MoneyHunt on PBS, well before Shark Tank, leading over 1,500 people across 14 miles of open sea by kayak, and trekking 1,100 miles through the deserts of Saudi Arabia, Jordan, and Syria, a journey that inspired A Line in the Sand, which became an Amazon bestseller in the Middle East.

After a pandemic-era reset, he is now actively investing in and directly managing teams across digital media, entertainment, and consumer products in Greenwich. When he’s not working, he can often be found painting watercolors with his daughter or playing rugby with his son.

And occasionally, friends are required to interpret his particular version of English. 

 That’s it, up to now.

Learn more about Miles

Meet the Reflekta Team

The Reflekta team is a group of builders, designers, and storytellers devoted to preserving what matters most — the human connection.

Connect Passed With Present