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Frequently Asked Questions

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  • Reflekta is an AI-powered platform that helps preserve and interact with the memories, voices, and wisdom of your loved ones — creating meaningful conversations that last beyond a lifetime.
  • Yes. Reflekta is built with end-to-end encryption and strict data privacy standards, giving you full control over your information. You decide what is stored, shared, transferred to family, downloaded, or permanently deleted at any time. We never sell your data.
  • Absolutely. Reflekta can draw from voice recordings, video, writings, and shared memories to help create a respectful, interactive likeness that feels deeply familiar.
  • You retain ownership of your likeness, voice, memories, and content. Reflekta stewards this data responsibly but never claims ownership, and you or your designated family can manage, preserve, or remove a Reflektion at any time.
  • Reflekta helps families preserve loved ones as interactive digital Reflektions that share their voice, stories, humor, and personality through natural conversation.
  • From real recordings or through voice cloning with consent. Longer, clearer recordings produce the most natural, accurate, and emotionally expressive results.
  • Yes. No Reflektion is created without family or user permission, and nothing is shared unless explicitly requested by the family or user.
  • It is free to sign up and chat with our Public Reflektions. Subscriptions exist for one Reflektions or multiple, each enjoying the full range of features such as voice cloning, family sharing, and long-form storytelling.
  • Yes. Our approach is informed by psychologists, end-of-life and hospice professionals, technologists, faith and veteran organizations, chronic disease specialists, and digital ethics advisors. It also draws on research showing that reminiscence tools can improve mood, memory, and connection in older adults.